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The Process

The Process

The Process

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About

Award-Winning Book Coach and Ghostwriter

Based in the Bay Area

Hi, I’m Peggy and I’m a book junkie.

(“Hi, Peggy.”)

 

I’ve been helping people craft captivating prose since 2010, so I know just how overwhelming this process can be.

 

Anyone who commits to writing a book is embarking on a courageous journey with the potential to change lives. Your experiences have equipped you with pages of life-changing wisdom your target audience is searching for as we speak.

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But even with a solid vision, great writing skills, and the best of intentions, getting through this process alone can feel excruciating. Even if you do manage to carve out time for your manuscript, numerous fears can stand in your way when it’s just you and the blank page.

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“I’ve never written a book before. Is there a strategy I should follow?”

 

“Are the points I’m trying to make clear? Does this actually sound any good?”

 

“What if my message doesn’t land and this book ends up hurting my reputation?

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​It’s an isolating, vulnerable road.

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If factors like these are keeping you from finishing the book you’ve been carrying in your head, I understand. What you need is a dedicated creative partner who has walked this path multiple times, who knows how to protect your valuable time and peace of mind.

 

That’s where I come in.

Peggy is a gifted, intuitive ghostwriter & book coach. Her self-awareness

and professional integrity ensure that she only accepts a project she deeply

believes in. If she's on your team, you've got a steadfast creative partner. Peggy meticulously provides updates to all stakeholders & suggests solutions that intuitively solve a given client’s fears about the book-writing process. I highly recommend Peggy for all work, particularly for thought leadership, memoir, or pop psychology nonfiction.

Rose Friel

—Rose Friel, former colleague, publishing expert, and owner of Foreword Literary Consulting 

An Early Love Affair with Language

I was the black sheep in my family, driven by a desire to explore different ways of living and connect on a deeper level. In adolescence, I hopped from my tiny hometown to a high school in San Francisco where people of all backgrounds came together. There, I made friends who spoke multiple languages, switching between them seamlessly. When college rolled around and the time came to choose a major, a simple, singular thought kept circling through my mind:  

 

Imagine how many more people I could talk with if I was multilingual. Imagine how much more I could learn about the world.

 

Words became my obsession. After earning a degree in Language Studies and two teaching certifications, my curiosity carried me overseas to Osaka, where I taught English to Japanese students. Surrounded by locals and expats alike, I fell in love with observing how people from around the world expressed themselves.​

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Six months into my new life in Japan, my career path shifted when I landed my first writing job crafting educational curriculum. During my eight years in Osaka, I co-authored over 20 EFL textbooks alongside a team of global language specialists.

 

​​A growing desire to widen my horizons carried me to Thailand next. In a little blue house by the sea, I spent eighteen months expanding my portfolio. I wrote marketing copy for luxury real estate agents, online courses for sex-ed platforms, ebooks for yoga instructors, and a slew of other content for clients in various niches. This diverse range became my training ground for voice acquisition, teaching me how to step into almost anyone’s shoes, master their perspective, and relay it with authenticity.

I was fortunate to be on Peggy's team for a few months at Scribe Media.

In that short time, a few things became immediately obvious: 

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1, She has a profound way of sharing knowledge that improves the skills of her team members.
2. She has an inherent ability to draw tough emotions from her clients to produce compelling and engaging content. 
3. She brings a thoughtful, positive, and collaborative approach to all interactions with colleagues and clients.

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Whoever is lucky enough to add her to their team will be getting a wonderful human to represent their mission and values. I am 100% confident in giving Peggy my highest recommendation as a writer, and sincerely hope to have the opportunity to work with her again someday.

David Cassie

—David Caissie, talented colleague, ghostwriter, editor, and book coach

The Birth of Bonafide Ink

Back in the Bay Area after a decade abroad, I transitioned to ghostwriting full-length nonfiction books for a prominent hybrid publishing house. After completing several manuscripts, I wanted to offer authors a more flexible, intimate, deeply personalized experience. Thus in 2023, Bonafide Ink was born.

 

As my business evolved, I expanded my practice to include comprehensive book coaching. While some authors want a ghostwriter to do the heavy lifting, many would rather write their manuscript themselves—they just don't want to do it alone. Today, whether I’m writing for you or walking beside you, I’m here to meet you in whichever role works best for your creative process.

 

As your Ghostwriter, I step directly into your shoes to channel your unique perspective and craft a high-caliber manuscript from scratch.  

 

As your Book Coach, I serve as your strategic partner, guide, accountability mirror, and dedicated editor.

 

Since founding Bonafide Ink, my collaborative work has won Gold at the Nonfiction Book Awards, Silver at the Nautilus Book Awards, and a Foreword INDIES honorable mention. My portfolio includes over a dozen completed manuscripts for clients ranging from CEOs to energy coaches to war refugees. 

 

While I work across many genres, I’m particularly drawn to memoirs and personal development books. Inner transformation fascinates me endlessly and is, in my opinion, the path to a better life. We change the world when we look inward to change ourselves. 

 

When I’m not coaching or ghostwriting, I’m often gardening, studying psychology, reading tarot for friends, practicing yoga, or exploring California’s endless hidden gems. I view myself as a lifelong learner, which is part of what makes this job so special. My clients have educated me in ways I never could have expected. 

 

If you’re ready to craft a polished manuscript with the help of a dedicated creative partner, submit an inquiry to book a free 30-minute Concept Consultation. Let’s get your book across the finish line together.

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Specialized Knowledge

While I'm open to covering many topics, I resonate most in these genres.

Mindset Work

Personal development in the areas of self-concept, relationships, business, finance, leadership, etc.

 

Spirituality

Meditation, yoga, breathwork, energy work, religion, reincarnation, and all manner of scrumptious woo

 

Psychology

Complex trauma, somatic healing, subconscious rewiring, neuroscience 101, addiction, and mental health

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Sex & Relationships

Attachment styles, consent, divorce, ethical non-monogamy, fetishism, dating culture, and sex ed for adults

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International Relations

Intercultural dynamics, Japan, Thailand, etiquette, traveling, immigration, refugeeism, and digital nomadism

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Languages

EFL/ESL, romance languages, Japanese, Thai, linguistics, etymology, translation, and interpretation

 

Women's Issues

Feminism, economic equality, healthcare & reproductive rights, representation, and gender-based violence

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Business

Entrepreneurship, leadership, marketing, startup culture, business coaching, and finance​

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The Occult

Tarot, witchcraft, aliens, psychic abilities, supernatural forces, and secret societies

O Brother Where Art Thou - Baptism
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